LifeLearn Launches Next-Generation of ClientEd & Sofie Tools Powered by AI

GUELPH, ON—January 28, 2025— As further reflection of LifeLearn Animal Health’s ongoing commitment to advancing veterinary care and empowering pet health teams, LifeLearn proudly announces the launch of two cutting-edge AI-powered solutions for ClientEd and Sofie. These innovations redefine access to trusted veterinary and pet health information, delivering faster, easier and more impactful support for veterinary teams and pet owners at the point of need.

“We’re incredibly excited to introduce these two AI-powered solutions to the market, knowing they will transform the lives of thousands of pets and enhance the work of dedicated pet health teams,” says Keith Washington, CTO of LifeLearn, “This milestone is a testament to the power of AI in veterinary medicine, showing how it can be harnessed for good, empowering experts and improving outcomes for those who need it most.”

 

ClientEd, now with AI-Chat, Transforms How Pet Owners Partner with Veterinary Practices

With more than 2,100 DVM-approved pet health handouts – including 400+ on medications – ClientEd has long served veterinarians as the most trusted source of pet health information for pet owners. Accessible through the product portal, leading practice management systems, and the practice website, ClientEd has empowered thousands of veterinary practices to deliver reliable, veterinary-approved content directly to their pet owners.

Now, with the launch of Ask Eddie – ClientEd’s revolutionary AI-powered chat solution – accessing this trusted information is easier and more meaningful than ever. With just a question, Eddie provides highly relevant, veterinarian-approved answers from ClientEd’s proprietary knowledge base – empowering pet owners and practice teams alike with reliable, instant insights.

More than just an information source, Ask Eddie enhances practice efficiency by identifying emergencies, encouraging appointment bookings, and supporting staff through pet owner conversations, all while keeping veterinary teams informed of opportunities to deliver proactive care.

By providing trusted answers exactly when they’re needed, ClientEd with Ask Eddie helps pets stay healthier and practices stay connected with their clients – strengthening the partnership between practice and pet owner and redefining the way pet health information is shared and utilized.

 

Sofie AI Reshapes the Future of Veterinary Decision Support

As the first cognitive computing (AI) veterinary medical knowledge application, Sofie was introduced shortly after IBM Watson competed on Jeopardy! Initially created to provide veterinary practices with lightning-fast, evidence-based insights, Sofie has now evolved into an innovative AI-powered decision support tool.

The new Sofie offers veterinarians instant, accurate insights through a conversational AI interface. With features like voice commands and curated medical article recommendations, Sofie enhances decision-making by providing quick answers, differential diagnoses, and treatment suggestions from a vast, trusted knowledge base.

Sofie streamlines veterinary workflows across mobile, tablet, and desktop devices, ensuring critical information is always accessible. The platform includes access to Vetcalculators, empowering veterinarians to make quick, accurate decisions on drug dosages, trauma scores, and toxicity levels. Sofie’s secure sharing capabilities foster collaboration, allowing easy articles and resource sharing for better patient care.

By combining trusted veterinary knowledge with cutting-edge AI technology, Sofie sets a new standard in veterinary decision support, enabling veterinarians to focus on delivering exceptional care. Whether handling complex cases or confirming treatment plans, Sofie ensures veterinarians make confident, informed decisions every time.

 

About LifeLearn, a ProSites Company

LifeLearn is an industry-leading, all-in-one provider of veterinary practice efficiency, client education, and growth marketing solutions for practices to support optimal working partnerships with pet owners and better pet health.

LifeLearn’s solutions include Websites (WebDVM), Veterinary SEO, Communications (AllyDVM), Education (ClientEd, Sofie), Teletriage (PetNurse), Social Media Management, PPC Advertising, Facebook Ads, Local Services Ads, and Industry Solutions (custom digital education and communication products and services).

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For more information, contact:

Jennifer Egan, VP Marketing
Phone: (800) 375-7994
Email: [email protected]