Does this sound familiar? You have a website, but you’ve been so busy running your practice that you haven’t touched your website in several months, a year, or even longer.
The trouble is, an outdated website can be bad for your practice. Consider how likely it is that new prospects will research your veterinary practice online before they ever set foot in your practice.
If the layout and content of your website have been sitting and getting stale over time, you risk leaving potential clients with the impression that your practice is out of date and out of touch – which puts your practice out of mind.
We aren’t just talking about desktop websites, either – more than half of Google searches today start on mobile platforms, and these consumers want easy access to information regardless of the device they’re using. But if they have to pinch and zoom just to read your website, you might be losing potential clients.
We want to help keep your website fresh – but first, let’s figure out if your veterinary website has gone to the dogs!
Take the quiz – then keep reading for more details!
Why is it important to keep your website fresh?
If you can’t remember the last time you updated your site’s design, chances are the layout most likely looks and feels outdated now – even if it was popular a few years back.
If you have outdated blog posts, news, or events, it’s time to update them. Old dates indicate to clients that your website is no longer current, and they’ll likely look elsewhere for the information they need.
If you advertise products or services you no longer provide, it is time to update that – stat!
If your website doesn’t show properly on smartphones and tablets, you’re missing a huge opportunity.
If your site doesn’t rank highly in search engines, updating your site can help! Search engines rank websites higher if they’re regularly updated and if their content has been optimized for search engines.
Stay fresh with a WebDVM veterinary website!
- Rank higher in search results, so pet owners can find you first
- Book more appointments with a website designed with mobile users in mind
- Manage your practice’s online persona with integrated content and social media management
- Educate your clients with helpful pet health information that comes from you – not the Internet
With a WebDVM veterinary website, you’ll have the tools you need to deliver an effective website, attracting new local clients online and supporting your existing loyal customers.
We’ll start with a design customized to match the look and feel of your practice, with built-in features like blogs, forms, and social media integration. Behind the scenes, your team can easily customize pages to reflect your local flavor, which is great for search engines and your website visitors.
Our team provides advice and online marketing strategies through our veterinary marketing blog, new client education content on a regular basis, and unlimited, toll-free ongoing support.
Learn more about how you can set your practice apart from the competition!